FOR IMMEDIATE RELEASE

CONTACT:

Sarah Levanti
(321) 634-4730
SLevanti@SpaceCoastEDC.org

Meagan Happel, PR Manager
Space Coast Office of Tourism
321-474-2204
Meagan.happel@visitspacecoast.com

EDC expands talent attraction program with
Launches and Lagers website and digital app

SPACE COAST, Fla. (May 25, 2023) – The Economic Development Commission of Florida’s Space Coast (EDC) and the Space Coast Office of Tourism announced today the expansion of the Launches and Lagers program to include a new website, www.LaunchesandLagers.com, and a web-based mobile app.

First launched by the EDC in 2020, Launches and Lagers was created to educate professionals on the career and lifestyle opportunities available on Florida’s Space Coast. This creative, grass-roots campaign provides a unique resource to help build the competitive workforce needed to continue the positive economic momentum in the region.

“Launches and lagers continues to draw attention to the unparalleled lifestyle and career opportunities available on the Space Coast,” said EDC President and CEO, Lynda L. Weatherman. “By introducing this new site, and with the launch of the digital app, we are elevating the experience to bring further attention to our area for the talent needed to remain competitive on a global scale.”

In 2022, the EDC partnered with the Space Coast Office of Tourism to introduce The Space Coast Beer Trail through Launches and Lagers. Users are encouraged to set off on a mission to earn an official Launches and Lagers Mission Patch by visiting featured establishments and watching one live launch on the Space Coast.

“Beer trails have become a popular experience across the country, and we wanted to highlight the incredible local breweries and distillery we have on the Space Coast,” says Executive Director of the Space Coast Office of Tourism Peter Cranis. “What sets ours apart is the local tie to the space industry with clever beer names and including a rocket launch as part of the check list.”

LaunchesandLagers.com provides a one-stop location for residents and visitors to explore the Space Coast Beer Trail, upcoming rocket launches, and the career and lifestyle opportunities found on Florida’s Space Coast. Additionally, starting this summer, participants will be able to sign up to receive a free digital pass of the Space Coast Beer Trail Passport directly to their mobile devices through LaunchesandLagers.com, making this experience more accessible for both residents and visitors.

Locations included in the Space Coast Beer Trail include:

BeachFly Brewing Company
513 Barton Blvd Rockledge FL

Bugnutty Brewing Company
225 King St Cocoa FL

Carib Brewery
200 Imperial Blvd Cape Canaveral FL

Dirty Oar Beer Company
329 King St Cocoa FL

Hell ‘n Blazes Brewing Company
1002 E New Haven Ave Melbourne FL

Intracoastal Brewing Company
652 W Eau Gallie Blvd Melbourne FL

Playalinda Brewing Company – Hardware Store
305 S Washington Ave Titusville FL

Playalinda Brewing Company – Brix Project
5220 S Washington Ave Titusville FL

Oceanside Distillery
240 W Central Blvd Cape Canaveral FL

Residents and visitors can also pick up paper passports at the Space Coast Office of Tourism Visitor Information Center at 267 W Cocoa Beach Cswy. in Cocoa Beach.

To learn more, visit www.LaunchesandLagers.com

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About the Economic Development Commission of Florida’s Space Coast

The Economic Development Commission of Florida’s Space Coast (EDC) is dedicated to attracting new business and investment and expanding existing industry throughout the Space Coast, influencing change on government laws and regulations affecting economic development, promoting the Space Coast to encourage new investment, supporting efforts of Space Coast military installations, and relaying new programs and procedures to assist manufacturing and high-tech companies. The EDC is a private, not-for-profit coalition whose stakeholders are business leaders committed to the economic growth and stability of Florida’s Space Coast. Visit www.SpaceCoastEDC.org.

About the Space Coast Office of Tourism

The Space Coast Office of Tourism is responsible for managing the allocation of the Tourist Development Tax and conducts the day-to-day operations of promotion and advertising, administering grant programs, visitor information services, and more with the input and guidance of the Tourist Development Council and appointed committees. Florida’s Space Coast is home to Kennedy Space Center Visitor Complex and the birth of the space program, and is also known for Port Canaveral, the world’s 2nd busiest cruising port. The region includes 72-miles of Orlando’s closest beaches including Cocoa Beach and Canaveral National Seashore. The Space Coast also includes Melbourne and the Beaches, Titusville, and Palm Bay and is an ecologically diverse area including the Indian River Lagoon and the National Wildlife Refuges that are home to 90% of sea turtle nests in North America.